From the archive · Page 28 of 44

The Bootstrapped Founder · Page 28

Find Business Ideas on Social Media

In my conversation with Daniel Vassallo this week, I learned that Daniel uses social media —Twitter in particular— to find inspiration for his own work as a teacher and content creator. Intentionally doomscrolling Twitter to come up with wr

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Why You Shouldn’t Sell Your Business

I was talking to Damon Chen, who built Testimonial.to to $400.000 in ARR this week, and at one point, he mentioned that he isn’t looking into selling his business just yet. Maybe even never. That got me thinking. While we all want to build

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Building a $400k/year SaaS with Damon Chen

Reading Time: < 1 minuteToday, I am talking to Damon Chen, the founder behind Testimonial.to, a social proof tool that has recently reached $400.000 in annual recurring revenue. Now that’s extremely impressive, particularly considering that

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Calm Business Misconceptions

In a world where everyone talks about disruption and hustling, the concept of a calm business can seem out of place or even naive. How can you compete with people who spend 80 hours a week working in their businesses —publicly boasting abou

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Operating a Calm SaaS Business

For most founders, running a business is juggling hot coals while riding on a unicycle. It’s a stressful occupation, requiring constant vigilance, and offers barely any downtime to recover or relax. But it doesn’t have to be that way. Calm

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Pricing for Calm SaaS Businesses

One of the biggest points of confusion for any software business is pricing. It often takes months, if not years, to find a working way to charge your customers, and even then, you’ll need to adjust it over time. Pricing is never done, and

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Product Development for Calm SaaS Businesses

Building a software product is both incredibly simple and excruciatingly complicated. You can build a new mind-blowingly helpful feature within hours, sometimes even minutes. But if you make the wrong technology choices, you might be reward

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