From the archive · Page 29 of 44
When you’re building an audience-centric and community-first business, you’re delaying finding your business idea and building your product for as long as possible. First, you look into your market, validate the existence of a budget, and z
Read the essay →One of the first things you learn about when you look into building an audience is the existence of growth hacks. You’ll have a hard time finding a Twitter guide that doesn’t mention the concept as a quick and easy way to grow your followin
Read the essay →If you want to build a business by selling a product that people genuinely need, your solution needs to solve a critical problem that your prospective customers are willing to pay for—a problem so obvious and painful that they can’t help su
Read the essay →Few fundamental choices impact the trajectory of your business as much as choosing the market you’ll be operating in. If you get this wrong, it will mean pivots, corrections, and many stressful days. If you get this right, you will spend yo
Read the essay →When generative AI systems can create artworks that win Fine Arts competitions, we have reached a point where bleeding-edge technological experiments start seeping into the larger cultural conversation. Experience this article as a podcast,
Read the essay →In a frantic world, calmness is not found in reaching a state or a goal. It’s found in structure, process, and ritual. A calm business rests on a foundation of intentional infrastructure choices that allow these activities to flourish. A Sa
Read the essay →Your approach to building your business will impact every part of your entrepreneurial journey. It’s imperative to think about your initial strategic choices before you do anything else — unless you enjoy organizing a massive pivot while do
Read the essay →There are a few proven ways for SaaS businesses to make money. And all of them revolve around subscriptions. Most SaaS businesses have a central success metric: their Monthly Recurring Revenue, MRR for short. It’s calculated by adding up al
Read the essay →Software-as-a-Service businesses are all the rage. For some entrepreneurs, it’s the top rung of the ladder of wealth creation. For others, they’re the prime intersection between building a business and solving interesting technical challeng
Read the essay →If you’re not building a Calm business today, you’re making your entrepreneurial journey harder than it needs to be. Calm companies focus on profitability and sustainability. They succeed by growing slowly and deliberately, calmly adapting
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