What Founders Can Learn From the Facebook Outage

If Facebook can survive a 6-hour outage, so can you. Let's talk about unexpected downtime, which is often a direct consequence of dependency risk. Even Facebook experiences platform dependency risk. In fact, their attempt to avoid platform dependency risk introduced a new dependency, which caused this fail cascade to happen. Because Facebook truly wants to … Continue reading What Founders Can Learn From the Facebook Outage

Audience-building is not Community-Building

I've seen people make the following observation more and more: "you shouldn't build an audience; you should build a community!" Now, there is a lot of truth to that statement. It appears, on the surface, to redirect self-interest towards something more collaborative. It's not about having an audience to sell to, but creating a thriving … Continue reading Audience-building is not Community-Building