In Pod We Trust: How Creators Can Best Juggle Credibility & Sponsored Content

People would rather sift through fake AI results than see yet another ad. Something is happening in advertising, and the creator economy is affected greatly. The shift towards trust-based advertising is a wake-up call for founders and creators when crafting their marketing strategy, as honesty, integrity, and trust are now essential components of a successful … Continue reading In Pod We Trust: How Creators Can Best Juggle Credibility & Sponsored Content

Writing with a Nemesis: Using ChatGPT to Strengthen Your Arguments

Are you getting tired of ChatGPT's endless regurgitation of SEO-optimized articles and social media posts? Even ChatGPT is getting tired of that. Too many people use the trendy AI as a text generator. Too few use it as a highly capable writing partner that never sleeps. When I first ran into ChatGPT, I swore I'd never … Continue reading Writing with a Nemesis: Using ChatGPT to Strengthen Your Arguments

MicroConf US ’23 Recap — What Happens When 250 SaaS Founders Meet

This week, I got on my first post-COVID trip and headed to Denver, Colorado for MicroConf 2023. It. Was. Awesome. Unsurprisingly, being in the same room with 250 other bootstrapped SaaS founders is one of the nerdiest things you can do. And it was as enlightening as it was nerdy. I just arrived back home … Continue reading MicroConf US ’23 Recap — What Happens When 250 SaaS Founders Meet

Artificial Scarcity Damages the Creator Economy

Artificial scarcity is a trendy marketing tactic. I see limited-time sales, contests, and first-come-first-serve discounts —only 5 copies left at $20!!— all over the place. And it bothers me — because what's being sold are digital products: eBooks, courses, and software subscriptions. In a world where marginal cost —how much it costs you to create … Continue reading Artificial Scarcity Damages the Creator Economy

On Art and Artifice

When generative AI systems can create artworks that win Fine Arts competitions, we have reached a point where bleeding-edge technological experiments start seeping into the larger cultural conversation. https://twitter.com/GenelJumalon/status/1564651635602853889 Experience this article as a podcast, a YouTube show, or as a newsletter: That conversation is mainly driven by voices of caution and dissent — it's … Continue reading On Art and Artifice