A reading path · 5 essays
Building in public
Sharing the work has shaped my businesses and my career. It also raises questions about attention, privacy, and competition. These essays show how my thinking about building in public has developed over time; the original publication dates are part of that story.
Building in Public: Balancing Building and Sharing
Find a workable balance between doing the work and talking about it.
Building in Public: What to Share at Which Stage of Your Journey
Consider how what you share changes as your business develops.
Realistic Building in Public for Introverted Founders
Make sharing fit your temperament and the way you like to work.
Building in Public: How Radical Transparency Hurts Founders
Look at the personal costs and boundaries of radical transparency.
The Increasing Risk of Building in Public
Read my more recent thinking on how AI changes the competitive risks of sharing.
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