From the archive · Page 23 of 44

Articles by Arvid Kahl

The Rubber Band Effect

When AI researchers Tristan Harris and Aza Raskin tried to explain generative AI to journalists in early 2022 —when just a few hundred researchers and early adopters were toying with the new tech and long before it became mainstream— journa

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Louis Nicholls — Growing Your Newsletter

When it comes to building an “owned audience,” nothing beats an email list. Louis Nicholls is a newsletter expert, and he shared with me how to monetize a list, how to grow it reliably, and why cold emails are often done spectacularly wrong

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