From the archive

Archive · 2022 / 01

Fear-Setting

While I was working on answering questions for my upcoming Twitter audience-building course, I ran into this one: “What if it doesn’t work?” While my immediate thoughts went to the random nature of eventual success and how only consistency

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The Power of Repetition

When you build in public, you’ll eventually arrive at a point where it feels hard to be original. Here’s the solution: give yourself permission to repeat yourself. Sometimes, you are most effective when you stick to your message. “Won’t tha

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